2022 – 2023
Website Design, Brand Identity, Art Direction
Prima is a fertility-focused pharmacy for all stages of reproductive health. Whether pregnant, family planning, or considering egg freezing or IVF, Prima supports all medication and supplement needs. I worked with the team at Mostly Sunny to bring the ethos of Prima to life.
I designed a library of illustrations to represent all of the different fertility medications that prima offers. You can check all of them out on the site here.
The Illustrations
Credits →
Brand Agency: Mostly Sunny
Head of Design: Cori Stadler
Head of Strategy: Sarah Ryan Hecht